Originally Posted by spurious
I don't think it's about actually selling bumpers On eBay, but another way to bring awareness to their company. You figure the price to list with the possibility of thousands to see, what better advertising.
"Selling" on eBay is cheap advertising compared other methods of advertising on the web or print media. I hope it works well for them.
I tried selling a used car locally a number of times, and I never could sell it, at least for anywhere near asking price. Put it up on eBay, and a guy 30 miles away ended up buying it from me.